In order to create Lead Ads in Qwaya, all you need to do is head to the 'Create ads' section, click on your Facebook page/place, and follow the steps below:

1. Select your desired ad format and choose the "Lead generation" objective.

2. Select the instant form you wish to use.

3. Click the plus button to create a new form or duplicate an existing one (optional).

Lead Ads can be created for the following ad formats in Qwaya:

  • Link Ads

  • Carousel ads

  • Video ads

Once your ad creative has been generated, simply follow the usual workflow in order to publish your new lead ads.

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