In order to create Lead Ads in Qwaya, all you need to do is head to the 'Create ads' section, click on your Facebook page/place, and follow the steps below:
1. Select your desired ad format and choose the "Lead generation" objective.
2. Select the instant form you wish to use.
3. Click the plus button to create a new form or duplicate an existing one (optional).
Lead Ads can be created for the following ad formats in Qwaya:
Link Ads
Carousel ads
Video ads
Once your ad creative has been generated, simply follow the usual workflow in order to publish your new lead ads.